I’ve been thinking a lot about where AI fits into my creative process and where it doesn’t. The conversation around AI in music is messy, and as an independent artist I’ve had to figure out what feels authentic for me.
This is the clearest way to put it:
AI does not touch my music.
It doesn’t write my songs, sing my vocals or replace my creativity.
The emotion, the voice, the writing, the delivery, that’s all mine. That part of the process is human, personal and lived. I don’t want a machine doing what only experience can do.
Where AI does help is in the visual planning stage.
I realised something important while working on the early ideas for the GHOST2·0 video. I don’t want a fully AI-generated video representing my work. It doesn’t sit right with the message I’m putting out: human music, human emotion, human storytelling. What the AI draft did give me, though, was a blueprint. It helped me map out pacing, scenes, mood and atmosphere — and now I’m using that as a guide to film real footage myself.
So the final GHOST2·0 video will be made with actual camera work, real shots of me, real movement and a mix of curated visuals. The AI version wasn’t the product — it was the storyboard.
The same applies to artwork. I only use AI to sketch out concepts I already have in my head. I don’t have access to full studio setups for every release, but I still know exactly how I want things to look. AI helps me prototype the idea, and then I shape, edit and build the final visual myself. It supports the vision — it doesn’t create it. That is done in photoshop.
For me the line is simple:
AI can assist the process.
It cannot replace the artist.
Some people use AI to make songs even if they can’t sing or write melodies. I get why, but that’s not the path I’m on. Being an artist is a craft. It’s taken me three years of learning, failing, improving and finding my voice to get to where I am, and I’m still evolving. A perfect AI-generated vocal might sound impressive, but it’s emotionally empty. There’s no breath, no intention, no lived moment behind it.
I’m not interested in AI making my music for me.
I’m interested in tools that help me express the ideas I already have — more clearly, more creatively and more affordably.
The heart of the work stays human.
AI just helps me build the world around it.
I know some people will say that AI music gives them the chance to create songs even if they cannot sing or write melodies. I understand the appeal, but that is not the same as being a music artist. Singing, writing and learning how to express yourself through sound is a craft. It takes years to develop. For me it has taken three years of learning, failing, improving and creating my own songs to reach the point I am at now. It is still a constant evolution.
The work changes as I change. When an AI sings a perfect vocal or produces a flawless melody, it might sound impressive but it is emotionally hollow. There is no lived experience behind it. There is no breath, no intention, no vulnerability. The imperfections in a real vocal are part of what makes music human. An AI can imitate the shape of a song, but it cannot give it a soul.
I am not interested in AI making music or performing vocals. I am interested in using whatever tools help me express an idea more clearly and more affordably. The heart of the work remains human. AI just helps me reach the parts of the process I cannot reach on my own.